Regarding statistics, the interest in generative AI exploded since October 2022. Moreover, Gartner predicts that by 2025, the percentage of data generated by generative AI will amount to 10% of all generated data.
In this guide, we’ll explore the top generative AI applications for 2024 and key concepts that will help you stay ahead in this rapidly evolving field.
3 Key Benefits of Using Generative AI for Your Business
First of all, let us scan the most benefits of using Generative AI to your businesses. Here are three significant benefits:
- Boosted Efficiency: Automate time-consuming tasks, freeing up your team to focus on what really matters.
- Enhanced Creativity: Use AI to generate unique content, ideas, or visuals that keep you ahead of the competition.
- Data-Driven Decisions: Leverage AI’s ability to analyze data quickly and uncover insights that lead to better decisions.
6 Essential AI Keywords You Should Know in 2024
As AI becomes more common in the workplace, understanding key concepts will be crucial. Here are six terms you should be familiar with:
- Generative AI: AI that creates new, original content like text, images, or music based on learned data patterns.
- LLM (Large Language Model): AI models like GPT-4 that process vast amounts of text to generate human-like responses.
- Prompt Engineering: The art of designing precise inputs (prompts) to guide AI models toward delivering the desired output.
- Tokens: Units of text (such as words or characters) that AI models use to process language.
- Context Window: The length of text an AI model can consider at once when generating responses (key for chatbots like ChatGPT).
- Fine-Tuning: Adjusting AI models to specialize in specific tasks by training them with custom data sets, helping businesses tailor AI to their needs.
Top 10 Generative AI Applications for 2024
Looking to improve your business in 2024? These generative AI tools can help make content creation faster, enhance marketing efforts, and streamline workflows. Here are 10 of the best AI applications that can take your business to the next level:
- ChatGPT helps automate customer support and generate human-like content quickly and easily.
- Ubersuggest AI Writer creates SEO-friendly content in minutes, helping improve your search engine rankings.
- SEO.ai combines keyword research with quick, SEO-optimized content creation for better online visibility.
- Monkeylearn offers an easy-to-use AI platform for text analysis, including sentiment and intent detection.
- Notion AI boosts productivity by integrating AI into your workflow, making text generation and task management easier.
- Synthesia creates professional videos with AI avatars that deliver personalized messages in over 120 languages.
- Runway is a simple AI video editor with advanced features like background removal and object painting.
- Midjourney turns text prompts into beautiful visual artwork, ideal for creative projects.
- Adobe Firefly is a design tool powered by AI that helps you create images, adjust colors, and edit text using simple commands.
- Unscreen simplifies video editing by automatically removing backgrounds, making your video production much faster and easier.
Why Your Business Needs Generative AI
Generative AI isn’t just a trend – it’s transforming how businesses operate. From creating dynamic content and visuals to providing enhanced customer experiences, AI is becoming essential to staying competitive. At Markitiz we specialize in helping businesses integrate AI into their marketing strategies and day-to-day operations.